Parenting + entrepreneurship is harder.

I scroll and see the lifestyles of successful small business owners and cannot put myself where they are.

They chillax. I have children.

Productivity tips that they swear by are impossible hacks for a mama whose babies don’t have a “do not disturb” setting. It’s hard to take their advice.

I don’t blame them. They’re simply in a different place. A very different place.

A place I don’t even want to be…

So why look to them? Why not find mamas and daddies who are where I want to be? Why not look to them?

So I’m writing this instead

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Photo by Florian Klauer on Unsplash

This is more or less a stream-of-consciousness piece; lightly edited to make sense, but otherwise pretty raw.

I’m supposed to be writing an emotionally draining piece that has been weighing on me for months. Nearly a year, actually. I wrote part one late in 2019 and it’s a fairly popular piece. I’ve known since then that I would need to tell the whole story, especially since there are plot twists you wouldn’t see coming just reading that first chapter. It didn’t end the way I had hoped, but the story needs told. Maybe that’s why the story needs told.

It’s draining though. Not just this one piece I’m trying to write either. …

7 simple steps that aren’t fast or easy

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Photo by @chairulfajar_ on Unsplash

Last year I did something that completely changed the trajectory of my business.

I stopped listening to everybody.

There are plenty of “gurus” out there talking about this social media hack or that launch strategy. I was addicted to lead magnets and free downloads. True, I learned a lot from the free advice available everywhere…

But it also held me back.

Trying to patch together advice from different experts was exhausting and time-consuming, but I did it for over a decade. …


Jordan Aspen

Wife💑Mama👧👦Entrepreneur✍️Cut the time you spend writing in half:

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